Corporate image / Logo
Branding
Institute of Microwave / Hannover University
Projekta2 studied and designed the logo and corporate image for the Microwave Institute at the University of Hanover.
Logo and Corporate Image Design
At Projekta2 Creative Studio, we’re passionate about transforming concepts into captivating visual identities. One of our remarkable projects took us on a journey to design the logo and corporate image for the esteemed Institute of Microwave and Wireless Systems at the University of Hanover.
Our Process:
In-Depth Exploration: We embarked on a deep dive, immersing ourselves in the institute’s ethos, values, and vision. Understanding their world allowed us to create a logo that would not only represent but elevate their identity.
Harmonious Fusion: The heart of our design lies in the harmonious fusion of elements. The logo consists of three identical components, each a canvas for a vibrant and meaningful gradient. These gradients symbolize the dynamism and innovation synonymous with the University of Hanover.
Play of Translucency: Our design brings a unique twist. The interplay of these elements, achieved through the artful use of semi-transparency, evokes a sense of fluidity and adaptability—qualities mirrored in the field of microwave and wireless systems.
Waves of Inspiration: Inspired by the graceful movement of waves in space, our design encapsulates the institute’s core focus. It radiates a sense of connectivity, innovation, and progress.
Minimalist Excellence: Minimalism meets excellence in our creation. The logo breathes simplicity while exuding a modern and prosperous aura. It’s a visual testament to the institute’s commitment to cutting-edge technology.